Vanella Jackson Biography

The global CEO of Hall & Partners, a brand strategy consulting firm driven by data, research, and insight, is Vanella Jackson. She worked as a planner for 20 years in some of the top ad agencies in the UK, including BBH, AMV/BBDO, and JWT. Vanella has always had a passion for brands and communications, their goals, methods of development, and effectiveness. She aims for exceptional inventiveness in all she does. Hall & Partners has established a reputation for leading the way in innovative ideas to advance the sector. They just debuted Engager, a new integrated marketing engagement model. A strategic framework called Engager is used to define how consumers interact with businesses and develop connections with them. Vanella's job is to inspire, energize, and manage the business and its personnel so they can forge solid client bonds and snare priceless new customers. Her accomplishments at Hall & Partners include assisting in the firm's rapid growth, being the first research company to be named the "Research Agency of the Year" by Marketing Magazine, and winning this year's MRS "Best Agency" award. Vanella is the recipient of a UK Woman of the Year honor. She now serves on the development boards of WebCredible and MHA care for the elderly while serving as Chair of the Fellows Board of the Market Research Society. Hall & Partners' global CEO is Vanella. She worked for 20 years in some of the top ad firms in the world, including BBH, BBDO, and JWT, before this. Vanella has always been passionate about communications and brands, their development, and their effectiveness. She consistently aims for exceptional inventiveness in all she does. The data and consumer intelligence fields are the focus of Hall & Partners. She has developed ground-breaking new ideas on how brands and communications influence behavioral change and is particularly interested in how digital technology is changing business structures. Vanella's job is to inspire, motivate, and guide the team in order to assist them to forge solid client connections and enticing important new clients. Vanella has a strong interest in sustainability. Her accomplishments at Hall & Partners have included assisting in the company's successful growth (doubling in revenue and trebling in profit). Hall & Partners also made history by being the first research firm to be named "Research Agency of the Year" by Marketing Magazine and one of The Sunday Times' "Top 100 Best Companies to Work For." Vanella is the recipient of a "Woman of the Year" honor. She served as the Society's chairwoman prior to becoming vice chairman and a fellow. She is now looking for a non-executive role with a company that is committed to developing reliable brands and connections, both domestically and abroad.

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