Tamara Mellon Biography

Tamara Mellon began her career in public relations at Phyllis Walters Mirabella before becoming the accessories editorial manager for British Vogue in 1990. To grow a ready-to-wear shoe company, frill Mellon pushed toward custom shoemaker Mr. Jimmy Choo after seeing the potential for advancing top-of-the-line footwear. As a co-benefactor of the Jimmy Choo Company, Tamara secured funding from her father to establish her company and sought Italian production facilities. Additionally, she opened a location in Italy to handle the development of quality control and transportation. In 2001, Jimmy Choo had more than 100 bargain clients, including Bergdorf Goodman, Harvey Nichols, Saks Fifth Avenue, Harrods, and Saks Fifth Avenue. The assortments accounted for more than half of the factories' production. Locations followed the Motcombe Street store in Beverly Hills, Las Vegas, and New York. Equinox Luxury Holdings Ltd. and Jimmy Choo teamed up in April 2001. Robert Bensoussan, the CEO of Equinox, acquired Mr. Choo's share of the ready-to-wear company, and he was appointed CEO of Jimmy Choo's pocketbook and small leather product assortments. With the company valued at £101 million, Hicks Muse reported the majority acquisition of Jimmy Choo in November 2004.

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