Stefania Pomponi Biography

Stefania Pomponi is the founder of Clever Girls Collective, Inc., a multimillion-dollar award-winning social media advertising business in the San Francisco Bay Area. Clever Girls combines huge businesses like Disney, Proctor & Gamble, Unilever, Ford, GAP, and Office Depot with their network of 6,500 social media influencers. Stefania co-founded Clever Girls in 2009 because she is enthusiastic about how engaging storytelling can help businesses reach their goals via content development. Stefania has been responsible for directing sales/business development, inking crucial alliances, and leading corporate communications and PR initiatives from a bootstrapped Silicon Valley start-up to an award-winning social media firm. She is a sought-after, charismatic speaker on the subject of social media and serves as the company's public face as Chief Evangelist. Stefania has spent the last decade developing the influencer marketing sector as a blog editor and producer for Fortune 100 media firms, recruiting thousands of bloggers and advocating for their right to be compensated for their powerful work. She is also a pioneer in the realm of social media marketing and scalable content marketing, as seen by Clever Girls' viral #Batkid phenomena. She is an ally to content producers and thinks that authenticity governs, consumers are genuinely human beings, and great stories deserve excellent storytelling.

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