Mary Minnick Biography

Minnick is critical to Coke CEO Neville Isdell's commitment to building a more risk-averse culture. The former Asia chief has put out a spate of new products since taking over marketing and innovation last year, including Coca-Cola Zero for young men and Coke Blak for elderly consumers. She also went with Wieden & Kennedy instead of Coke's old marketing agency.

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