Lalin Anik Biography

Lalin Anik's exploration and showing center around the effect of social association on purchaser conduct and shopper government assistance. Her exploration in promoting and conduct financial matters investigates the multifaceted impact of social association - from making new social connections to preparing existing social ties - on purchaser conduct in two essential territories: inspiration and social impact. Longer than 10 years Lalin has worked intently and talked with significant organizations associations and governments to plan novel social mediations that help representatives customers and networks lead more advantageous more joyful and more gainful lives. Lalin's exploration has been distributed in scholarly diaries, for example, the Journal of Marketing ResearchSocial Psychological and Personality SciencePLoS ONE and Social Influence. It has been highlighted by outlets, for example, the Bloomberg CNN Forbes Harvard Business Review National Public Radio New York Times Scientific American and the Wall Street Journal. Lalin instructs the center showcasing course in the full-time MBA program at Darden. Earlier she has additionally instructed at the MBA Executive Education and Ph.D. programs at Harvard Business School Duke University and Brandeis University."

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