Chris Perry Biography

Chris is in charge of Weber Shandwick's digital business strategy and operations. He collaborates closely with the firm's executive team to build best-in-class digital and social media skills. As part of his role, he is responsible for the firm's new media strategy, service innovation, emerging technology collaborations, and program delivery for leading organizations, brands, and cases. The firm's global digital and social media network includes more than 350 development, content, analytics, and social media specialists. Business growth, brand marketing, digital and social media strategy, corporate communications, and online issue management are all areas of competence. Global marketers such as PepsiCo, Hewlett-Packard, Novartis, Samsung, Verizon Wireless, and General Motors are among his clientele. Chris is a regular speaker on digital media innovation for prominent international clients and at industry events such as Cannes, SXSW, Digital Age (Brazil), and Internet Week. He's also a regular writer for Forbes, where he writes on the nexus between social media and corporate transformation. Follow him on Twitter at @cperry248 or at www.forbes.com/sites/chrisperry.

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