Catherine Hernandez-Blades Biography

Aflac's senior vice president and chief brand and communications officer is Catherine Hernandez-Blades. She oversees the Corporate Communications department, which includes the company's Sabre award-winning corporate social responsibility program, and is responsible for advertising, brand strategy, cause marketing, sponsorships, and social media. Hernandez-Blades is a metrics-focused strategist, marketer, tactician, and leader who knows the business side of the business, with 25 years of professional experience in optimizing operations, generating revenues, reducing expenditures, and developing high-performing diverse teams. She spent the previous 15 years as a change agent, creating organizations from the ground up and coordinating and delivering large-scale turnarounds in highly regulated sectors for Fortune 500 multinational public corporations. In 2017, Hernandez-Blades was named PRWeek's 2018 Outstanding In-House Professional, and she was admitted into the PRWeek Hall of Femme and PR News' Hall of Fame, as well as winning the World Communications Forum Davos "Relations of the Future" award. Aflac has been awarded one of PR News Top Places to Work in PR for three years in a row under her leadership. Hernandez-Blades is an officer of The Seminar, a member of the Arthur W. Page Society, and an Institute of Public Relations Trustee, as well as the immediate past head of Operation Homefront's board of directors. She was a member of the Marketing 50/M50 in the past and is now a member of the Communications 50/C50 and serves on the Ethisphere Institute's Communications Advisory Board. She is a co-author of three books and has been named a Top 30 CMO by ExecRank. She is also an Accredited Business Communicator.

As a renowned expert and highly sought-after speaker, Catherine Hernandez-Blades's expertise is in high demand. To book Catherine Hernandez-Blades for your next event, conference, or workshop, please contact our speaker booking agency. Our experienced team will work closely with you to understand your specific needs and help secure Catherine Hernandez-Blades's participation. With our professional guidance and seamless booking process, you can ensure a memorable and impactful experience for your audience. Don't miss the opportunity to engage your audience with Catherine Hernandez-Blades's compelling insights and inspire positive change within your organization. Fill out the booking request form to take the first step in securing Catherine Hernandez-Blades for your next speaking engagement.