Busy Burr Biography

Busy Burr is Vice President at Humana and Head of Healthcare Innovation and Trend. In this role she leads a 50+ person team driving cross-company efforts to constantly address members’ evolving needs by a customer-centered innovation and product development in conjunction with key internal and external partners.
Before joining Humana in 2015 she was a Managing Director of Citi Ventures and led large-scale innovation efforts as the Global Head of Citigroup’s DesignWorks. Among her accomplishments there was the transformational redesign of Citi’s Global Private Bank an initiative which received innovation awards as Spear’s Private Bank of the Year and Euromoney’s Best Overall Bank. She is the author of From Ideas to Impact a playbook for driving innovation in a global enterprise.
Her leadership and passion for customer experience has resulted in several ground-breaking businesses and products and she holds patents (some pending) in mass-customization alternative currency and social payments. Burr’s unique blend of skills have also been honed as a technology investment banker a global brand marketer an entrepreneur-in-residence and as the founder and CEO of a Silicon Valley startup.

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