Bob Gilbreath Biography

Bob Gilbreath is the Chief Marketing Strategist of Bridge Worldwide, a WPP company that is one of the country's leading digital advertising firms. Bob is the head of the agency's Strategic Planning team, advising clients including Procter & Gamble, ConAgra Foods, Luxottica, Lexus, Timberland, and Red Bull. Bridge Worldwide is one of the fastest production digital firms, with double-digit revenue growth in each of the last eight years. For the past five years, the firm has been designated one of Fortune's Best Places to Work. He is the author of McGraw-2009 Hill's book, The Next Evolution of Marketing: Interact with Your Clients by Marketing with Meaning. His work has appeared in publications such as Brandweek and Entrepreneur. He's given talks at Harvard Business School and Google, as well as being interviewed by ABC News. Bob came to Bridge Worldwide after managing a successful turnaround of the Mr. Clean brand at Procter & Gamble, where he was named a Top 50 marketer by Advertising Age. Bob came to Bridge Worldwide after spearheading a spectacular turnaround of Procter & Gamble's Mr. Clean brand, which included the introduction of the Mr. Clean Magic Eraser. Advertising Age named him one of the Top 50 marketers of 2004 for his efforts. He graduated from Duke University with a BA in Economics and an MBA in marketing from NYU Stern School of Business.

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