Brand Building Titan to Bring His Unique Background and Expertise to Tennessee
Nationwide Marketing Group (NMG) has announced that Jesse Itzler will serve as the keynote speaker for its upcoming PrimeTime event, scheduled for August 17–20, 2025, at the Music City Center in Nashville, Tennessee.
The bi-annual event provides an opportunity for thousands of independent retailers, vendor partners, and industry experts to come together for four days of networking, education, and one-of-a-kind experiences.
Jesse Itzler is a serial American entrepreneur, author, and motivational speaker. He co-founded Marquis Jet, sold to Berkshire Hathaway’s NetJets in 2009, and was a partner in Zico Coconut Water, acquired by Coca-Cola in 2013. Itzler founded The 100 Mile Group, a brand incubator, and is part-owner of the NBA’s Atlanta Hawks, purchased in 2015 for $850 million with his wife, Sara Blakely, Spanx’s founder.
Itzler’s keynote is scheduled for Sunday, August 17, and will be followed by a welcome reception for all PrimeTime attendees.
“PrimeTime is all about leaning in and embracing big ideas and bold possibilities,” said Tom Hickman, CEO of NMG. “Jesse Itzler’s story embodies and inspires a unique level of boldness that makes overcoming obstacles with grit and creativity feel entirely possible.”
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Starting as rapper Jesse Jaymes, Itzler released “Thirty Footer in Your Face" (1991) and wrote the Knicks’ anthem “Go NY Go.” He also produced the Emmy-winning NBA campaign “I Love This Game.” His bestselling book “Living with a SEAL” (2015) details training with a Navy SEAL, while “Living with the Monks” (2018) explores monastery life.
An ultra-marathon runner, he completed a 100-mile race in 2006. Known for an unconventional lifestyle, eating fruit only until noon, Itzler inspires through speaking and coaching.
“Our goal with any keynote speaker is to set the energy and tone for the entire four-day event,” said Melissa Stenson, NMG’s Vice President of Member Experience. “Itzler brings the perfect blend of adventure, aspiration and real-life experience that aligns with the spark we hope our members feel in Nashville.”
Unlock your event’s potential by bringing in Jesse Itzler as your keynote speaker! Don’t miss the opportunity to inspire your audience—Contact Speaker Booking Agency today for more information, or fill out our Online Booking Request Form. Let us leverage our 25 years of industry-leading experience to secure the perfect talent for your next event!
