Jeff Fromm is an expert when it comes to consumer trends and he knows how to market to each generation. He will specifically talk about Gen Z when he serves as keynote speaker for the 21st annual ICR Conference. This top investment industry event takes place January 14-16 at the Grande Lakes Resort in Orlando, Florida. Fromm's talk is titled, "Marketing to Gen Z in the age of snackable content" and he takes the stage on the opening day of the conference. The goal is that attendees can learn more about how to drive customer growth and loyalty among the Gen Z generation. In addition to Fromm's speech, there will be public and private company presentations. Fromm has over 25 years of experience as a marketing consultant and currently operates in that capacity as the President of FutureCast. He has worked with dozens of brands, including major companies like Build-A-Bear and Whole Foods Market. Fromm writes for Forbes and is a co-writer for three books. Much of his research today focuses on how to market to millennials. Fromm serves as a Board of Directors member for Three Dog Bakery, Change Labs, Service Management Group and Tickets For Less. He is a graduate of the University of Pennsylvania's Wharton School of Business. Our celebrity speakers bureau has successfully aligned talent like Jeff Fromm with companies needing a guest speaker for conventions, conferences, trade shows, graduations, store grand opening, product launches and much more. >>Inquire About Jeff Fromm's Availability