James Parr Biography

James is a product designer who’s spent 18 years thinking, drawing and inventing new businesses and product ideas for global brands. A passionate environmentalist, James has been dedicated to sustainability and social entrepreneurship for over a decade. Based in London, James serves clients around the world, doing sustainability and innovation work for many of the world’s biggest companies, including Nike, Shell & Barclays Bank, and is considered an eco-business strategy pioneer. Before founding Imaginals he worked as a Project Lead at Innovation Consultancy IDEO.

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