Amy Jo Martin Biography

Amy Jo founded Digital Royalty three years ago to help companies, celebrities, professional sports leagues, teams and athletes build, measure and monetize their digital universe.

In addition, Digital Royalty provides customized social media education programs through Digital Royalty University, which offers a comprehensive curriculum blending strategic and tactical training.

In October 2012, Amy Jo published the New York Times Bestseller, Renegades Write the Rules.

Amy Jo herself has nearly 1.3 million Twitter followers (@AmyJoMartin) and she travels the world to speak about the latest trends in social media, how to monetize various social platforms, and how to successfully build a personal brand by utilizing social media.

Her audiences have varied from the Harvard Business School and National Sports Forum to the Design Leadership Summit in Venice, Italy.

Amy is also a regular contributor to news outlets including the Harvard Business Review and Sports Business Journal.

She and Digital Royalty have been featured in top-tier media outlets including Vanity Fair, TIME, Forbes, The New York Times, Fast Company, ESPN SportsCenter, USA Today, MSNBC and Newsweek.

Digital Royalty’s clients include: Shaquille O’Neal, FOX Sports, The X-Factor, Chicago White Sox, UFC and Dana White, Dwayne “The Rock” Johnson, Los Angeles Kings, Jabbawockeeez, Doubletree by Hilton, Tony Hsieh CEO of Zappos.com and author of the The New York Times #1 Bestseller, Delivering Happiness, Monte Carlo Resort & Casino, and Hard Rock Hotel & Casino.

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